Company News, New Products

Mix and Match Eyeshadow Kit Touts Almost 100 Hues

Doucce debuts a magnetic color palette for Fall 2016.

Independent beauty brand Doucce is rolling out a radical, mix-and-match eyeshadow system with 92 different matte and metallic colors and 15 original palettes.   The Freematic Eye Shadow system is set to launch Sept. 30 and will be available at www.doucce.com. Consumers can create their own custom set for $35 or choose one of the Doucce curated sets for the same price. Additional eyeshadow singles will be available for purchase for $10.    “We’re really excited about the entire system,” comme...

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